Consensus Interactive

IDEXX NEO Product and Site Launch

IDEXX Laboratories is the leader in veterinary diagnostics and IT solutions. It was only appropriate the launch of the product IDEXX Neo, a ground-breaking software for veterinary practice management had its own distinguished website.

Consensus was tasked with launching a new product alongside IDEXX and all that encompasses a new brand to market. This included iterations of product naming, logo design, typography, color palette, and overall mood and tone of the website which emulates the Neo product.



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    Research, Audience Matrix, Branding, Product Naming, IA/UX, Creative, Video Production, Development

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